You belong with me.
Taylor Swift has revealed that she “finally” owns her music catalogue six years after it was offered to Scooter Braun for a reported $300 million in June 2019.
The 35-year-old pop celebrity shared the information in an emotional announcement on Friday.
“Hi,” Swift started. “I’m trying to gather my thoughts into something coherent, but right now my mind is just a slideshow. A flashback sequence of all the times I daydreamed about, wished for and pined away for a chance to get to tell you this news.”
“All the times I was thiiiiiiiiiiiiis close, reaching out for it, only for it to fall through,” she continued within the prolonged letter posted to her web site. “I almost stopped thinking it could ever happen, after 20 years of having the carrot dangled then yanked away. But that’s all in the past now.”
The “Anti-Hero” songstress added that she has regained management of her “entire life’s work,” together with not simply her masters but additionally music movies, pictures and unreleased songs.
Right here’s the newest on Taylor Swift shopping for the rights again to her music catalogue
“I’ve been bursting into tears of joy at random intervals ever since I found out that this is really happening,” she wrote. “I really get to say these words: All of the music I’ve ever made … now belongs … to me.”
“And all my music videos,” Swift continued. “All the concert films. The album art and photography. The unreleased songs. The memories. The magic. The madness. Every single era. My entire life’s work.”
Swift known as the thrilling information her “greatest dream come true” and thanked her thousands and thousands of followers for the “passionate support” they gave her and her music over the previous six years.
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“To say this is my greatest dream come true is actually being pretty reserved about it,” she mentioned. “To my fans, you know how important this has been to me – so much so that I meticulously re-recorded and released 4 of my albums, calling them Taylor’s Version.”
“The passionate support you showed those albums and the success story you turned the Eras Tour into is why I was able to buy back my music,” the 14-time Grammy Award-winning artist added. “I can’t thank you enough for helping to reunite me with this art that I have dedicated my life to, but have never owned until now.”
Swift then thanked Shamrock Capital, the personal fairness agency that acquired the grasp recordings of her first six albums from Braun’s firm, Ithaca Holdings, in 2020.
“All I’ve ever wanted was the opportunity to work hard enough to be able to purchase my music outright with no strings attached, no partnership, with full autonomy,” she mentioned. “I will be forever grateful to everyone at Shamrock Capital for being the first people to ever offer this to me.”
“The way they’ve handled every interaction we’ve had has been honest, fair, and respectful,” the “Love Story” singer wrote additional. “This was a business deal to them, but I really felt like they saw it for what it was to me: My memories and my sweat and my handwriting and my decades of dreams.”
“I am endlessly thankful,” she added. “My first tattoo might just be a huge shamrock in the middle of my forehead.”
Swift’s six-year battle to regain management of her first six masters started in June 2019 when Braun, 43, bought Large Machine Data.
Swift was the primary singer to signal on with BMR in 2005, and when Braun acquired the file label, he additionally acquired the masters to each album from 2006’s “Taylor Swift” to 2017’s “Reputation.”
Following Braun’s buy of the masters in 2019, Swift determined to re-record her first six albums as a approach to regain possession of them.
She started with “Fearless (Taylor’s Version)” in April 2021, and has re-recorded a “Taylor’s Version” of all six data besides her self-titled debut and “Reputation.”
Plus, Swift launched her super-successful Eras Tour in March 2023 and made a degree to carry out practically each music she has ever recorded, together with the songs from her first six data.
The tour introduced in a jaw-dropping $2 billion in ticket gross sales, per the New York Occasions, in addition to $1.4 billion in merch gross sales and one other $261 million from the “Taylor Swift: The Eras Tour” live performance movie.
Braun, who has managed stars like Ariana Grande and Justin Bieber, in the end offered Swift’s catalog to Shamrock Capital in November 2020.
It’s unclear how a lot Swift paid Shamrock Capital to regain management of her masters.
In the meantime, an insider aware of the negotiations informed Those that, opposite to sure stories, Braun was by no means concerned within the deal between the “Shake It Off” singer and the personal fairness agency.
“Contrary to a previous false report, there was no outside party who ‘encouraged’ this sale,” the supply mentioned. “All rightful credit for this opportunity should go to the partners at Shamrock Holdings and Taylor’s Nashville-based management team only.”
“Taylor now owns all of her music, and this moment finally happened in spite of Scooter Braun, not because of him,” they added.
