Rapper Kanye West dropped an antisemitic music that has amassed thousands and thousands of views on X as music streaming providers Spotify and SoundCloud wrestle to take away the hate-filled monitor.
West, who misplaced his profitable Yeezy-brand contract with Adidas after a collection of vile antisemitic rants, glorifies Adolf Hitler in his new music, titled “Heil Hitler.”
It was first shared on X (previously Twitter), together with a companion monitor known as “WW3,” on Thursday. As of Monday morning, a video for the music has amassed over 8.2 million views on the Elon Musk-owned social media platform.
The clip of West, who has modified his title to Ye, was broadly amplified by a community of customers and right-wing influencers, Some posts merged the music with archival footage of Hitler.
In the meantime, a clip of controversial social media influencer Andrew Tate enjoying it in his automobile has garnered over 3 million views on X.
Regardless of the music’s overt references to the Nazi chief and the Holocaust, Ye’s posts remained lively on X, which has scrapped its content material moderation insurance policies since Musk acquired the corporate in late 2022.
Ye’s X account is verified as an “organization,” probably granting it monetization privileges. It stays unclear whether or not West is cashing in on these posts.
The Publish reached out to X, Spotify and SoundCloud for remark.
The monitor’s attain highlights the fragmented and inconsistent state of content material moderation in as we speak’s digital panorama.
Whereas platforms like Spotify and SoundCloud initially hosted variations of the music, each appeared to take away it following public backlash.
Nonetheless, customers discovered methods round these efforts — re-uploading cowl variations or embedding the music inside podcasts.
NBC Information recognized 27 alternate variations of the music on SoundCloud and famous that “WW3” stays obtainable on Spotify as of Monday — regardless of its equally inflammatory content material.
On Reddit, variations of each songs have been shared in subreddits dedicated to Ye and different rappers.
A Reddit spokesperson advised NBC Information the platform is actively eradicating uploads and associated posts, stating, “Hate and antisemitism have absolutely no place on Reddit. We have strict rules against hateful content… In line with our sitewide rules, we are removing the song and any celebration of its message.”
The Anti-Defamation League additionally intervened, launching a petition urging Spotify to take away the monitor.
“Spotify has been mostly radio silent to outreach from ADL for the majority of 2025, so we felt it was important to activate our volunteer base,” stated Daniel Kelley, the ADL’s director of technique and operations.
Whereas Spotify didn’t reply, Kelley famous that the music appeared to have been taken down from the platform — although alternate uploads persist.
Platforms together with Meta, TikTok and YouTube — all of which have insurance policies prohibiting hate speech and the glorification of genocide — additionally noticed reuploads of the monitor.
“We removed the content and will continue to take down reuploads,” a YouTube spokesperson stated, including that Ye’s affiliated accounts should not eligible for monetization.
On Friday, Ye introduced that the music had discovered a brand new dwelling on an obscure music app known as Scrybe, which promotes itself as a platform for indie artists.
The app now lists Ye’s music as “trending.”
Scrybe didn’t reply to requests for remark.
Since 2022, Ye has made a collection of antisemitic remarks — triggering world backlash and the lack of main enterprise partnerships.
His controversies started with threatening to go “death con 3 on Jewish people” on social media, adopted by a collection of interviews by which he praised Hitler and made conspiracy-laden claims about Jews controlling media and finance.
In 2023 and 2024, Ye continued posting antisemitic content material, together with memes and statements downplaying the Holocaust.
He was banned or restricted from a number of platforms however typically returned or discovered different venues to share his views.